Answer engine optimisation (AEO) is the work of getting a website into the answers AI assistants give, as well as the results search engines list. Plenty is written about it. Much less of it is measured.
How we work
- Each post starts from something we checked ourselves: a crawl, a survey of real sites or a set of questions put to the assistants.
- We quote vendors' own documentation for how their crawlers and products behave, and link to it.
- Every post says how the data was collected and what it cannot show.
- When a source changes or a number turns out wrong, we correct the post and say so on the page.
Who publishes it
aeo.blog is published by Raq.com, which also makes the SEO & AEO Checker: it audits pages for search engines and AI assistants and tracks whether the assistants cite you.
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New posts go up on Mondays. The RSS feed has every one.